03 MAR 2014 by ideonexus

 How to Explain Science

As nearly as I can see, the only secret in popularising science (or anything else) is remembering what thinking went on in your head when you first really understood whatever it is you're now explaining: especially (1) what misunderstandings needed to be cleared away, (2) what metaphors and analogies proved helpful, and (3) what reassurance had to be offered. The effort involved is slight, the benefits great. Among the potential pitfalls are oversimplification, the need to be sparing w...
  1  notes

Remember what was going on in your head when you first understood the thing.

18 MAY 2011 by ideonexus

 Scientists Must Practice Communicating Science

Why should it be hard for scientists to get science across? Some scientists, including some very good ones, tell me they'd love to popularize, but feel they lack talent in this area. Knowing and explaining, they say, are not the same thing. What's the secret? There's only one, I think: don't talk to the general audience as you would to your scientific colleagues. There are terms that convey your meaning instantly and accurately to fellow experts. You may parse these phrases every day in your...
  1  notes

And apply the scientific method to their efforts to determine what works.